Uninterrupted “Built From Conrete”
Released August 2019
Client: Powerade | Director: //kneeon | Design/Illustration: Matt Smithson | Executive Producer: Michael Belmonte | Animation Producer: //kneeon | 2D Animation: Arthur Guttilla, //kneeon, Pavelas Laptevas | Compositing: Mike Healey | Texturing and 2D animation: Deux Wave | Animators: Raymo Ventura, Rozz Zimmerman | Animation Intern: Ariana Williams | Sound Design: Arjun Sheth | Music: Nascent Beats
Deux Wave teamed up with Kneeon & UNINTERRUPTED to create the series Built From Concrete for Powerade. Kemba Walker, Jamal Crawford and Asia Durr each talked about how streetball legends and their moves inspired them.
01 ︎ VIDEO SERIES HIGHLIGHTS
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02 ︎ ANIMATION / TEXTURING
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03 ︎ OFFICIAL YOUTUBE VIDEOS